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What does your company do in one sentence?
Why does your company exist? What problem are you solving?
Pre-launch
Early revenue
Growing
Scaling
Established
If different from company name
Describe the core functionality. What can users do with it?
List your main features, one per line
Your competitive advantage or unique approach
B2B SaaS
B2B Enterprise
B2C Consumers
Small Business
Developers
Creators
Agencies
Other
Describe your best customer. What role, company size, pain point?
Main acquisition channels
Organic search
Word of mouth
Social media
Content marketing
Paid ads
Partnerships
Cold outreach
Product-led growth
How do you charge?
React
Next.js
Vue
Svelte
Angular
Vanilla HTML/CSS
Tailwind CSS
No frontend
Node.js
Python
Ruby
Go
Rust
Java
PHP
.NET
PostgreSQL
MySQL
MongoDB
Redis
Supabase
Firebase
SQLite
Vercel
AWS
Render
Railway
Fly.io
Heroku
GCP
Cloudflare
Anything else Claude should know about (Stripe, Resend, Sentry, etc.)
Pick the words that best describe your brand voice
Professional
Casual
Playful
Authoritative
Friendly
Technical
Minimal
Bold
Warm
Witty
What should Claude always do when writing for your brand?
What should Claude avoid?
Paste a sentence or paragraph that nails your voice
Solo founder
2–5 people
6–20 people
20–100 people
100+
Who's on your team? What does each person own?
How do features go from idea to shipped?
Any rules your team lives by?